The continent’s premier gathering for the sports-event industry.

TEAMS Europe '27 brings event organisers and rights holders together with destinations, venues, hotels, convention bureaus and suppliers for three days of 1-to-1 business meetings in Manchester.

DATES: 23–25 March 2027
VENUE: Etihad Stadium
ADDRESS: Etihad Campus, Manchester M11 3FF, United Kingdom

I’m an event organiser or rights holder

I’m a destination, venue, hotel or supplier

TEAMS Europe (Travel, Events and Management in Sports) is Europe’s business marketplace for the sports-event industry.

Every hosted buyer is matched with supplier partners and meets them in pre-scheduled 1-to-1 appointments. Fewer stands to wander, more conversations that lead somewhere. The result is new business and lasting partnerships.

Produced by Northstar Meetings Group and its flagship SportsTravel media brand, the global leader in events and media for the meetings, sports and travel industries.

       

WE'RE HEADING TO MANCHESTER! 

We're delighted to announce that TEAMS Europe '27 will take place at Etihad Stadium in Manchester for three days of business, connection and opportunity.

Hosted buyers will stay at our partner hotel, The Medlock, a brand-new Radisson Blu property on the Etihad Campus, just minutes from the stadium.

 

Why TEAMS Europe is different

This is not just another industry gathering; it is a highly curated business marketplace, designed to ensure every participant’s objectives are met.

It’s a focused, high-value exchange where sports business gets done, backed by the reputation and reach of Northstar Meetings Group, the global leader in events and media produced exclusively for the meetings, sports, and travel industries.

A sneak-peak into the three days

TUESDAY 23 MARCH | 09:00–22:00:
TEAMS Europe Cup Golf Tournament, Reverse Marketplace and Opening Celebration

WEDNESDAY 24 MARCH | 08:30–18:00:
1-to-1 appointments, education sessions and drinks reception

THURSDAY 25 MARCH | 08:30–14:30:
1-to-1 appointments, education sessions and networking breaks

The Market at a Glance

$1.3 TRILLION
Projected global sports tourism revenue by 2032 — and TEAMS Europe is where the industry comes to capture its share.

SUPPLIERS: BE IN THE ROOM

If you’re looking to meet qualified international sports event organisers and rights holders actively sourcing host destinations and venues over the next 36 months, next year is set to be an unmissable opportunity to be in the room. 

Here's what our previous attendees have to say

"It was an incredibly well-run event, and it’s genuinely changed my perspective on what’s possible at conferences. The wider organising team truly raised the bar — from the structure of the programme to the quality of attendees and conversations. The team was also a brilliant liaison throughout: responsive, attentive, and warm — it was a real pleasure working with TEAMS Europe."
Alejandro Perez-Llabata
IUDRO
"I had a great time and I've come across some interesting opportunities that I wouldn't have anticipated or discovered without the matchmaking - so thank you very much to TEAMS Europe! I'm keen to join again next year."
Kelvin Lockwood
Flamingo Cricket Club
"I thoroughly enjoyed the TEAMS Europe conference, I made many beneficial connections and found the conference to be well organised and am looking forward to next year."
Simone Hawkins
Air Race X

 

REGISTER NOW
Whether you're an event organiser or rights holder, this is your chance to step inside the event, meet the community, and see what makes TEAMS Europe, the premier gathering for the sports events industry. 
SPONSOR

Sponsorship packages are designed to increase your exposure and awareness in the sports-event industry. 

EXHIBIT

Find out more on how to be a part of the most dynamic deal-making environment in the sports-event industry. 

ATTEND

Get to know sports-event suppliers and destinations from around the world, learn from industry experts, and enjoy a social event with like-minded peers.

ABOUT US

Find out more about the history of TEAMS Europe and the organisations behind it. 

Our diversity pledge 

We strive to create an environment of inclusion at TEAMS Europe. We embrace, value and champion our attendees’ diverse backgrounds and the experiences that make them unique. We will continue to expand our diversity, equity and inclusion efforts to ensure that our events embrace diversity and varied points of view.

Our commitment to health and safety

The highest standards of health and safety will be applied to Northstar Meetings Group events, both in the planning of the event, and its production and management onsite.